Electra

2024 Electra 7D Step-Over Cruiser Bike

Style and quality

759 .00

Up to {{finance.term}} Months Interest Free from {{finance.dollars}}.{{finance.cents}} per week^
Product Code: {{selected?.id}}

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View which Evo Showrooms have stock

Please select a size to see store avaliabilty.

STORE

STOCK

Logistics Centre

Auckland - Orewa

Auckland - Rosedale

Auckland - Westgate

Auckland - Takapuna

Auckland - Britomart

Low Stock

Auckland - East Tamaki

Auckland - St Lukes

Low Stock

Auckland - Penrose

Auckland - Mt Wellington

Pukekohe

Hamilton - Frankton

Hamilton - Rototuna

Te Awamutu

Cambridge

Tauranga - Fraser Cove

Mount Maunganui

Rotorua

Taupo

Napier

Palmerston North

Kapiti

Lower Hutt

New Plymouth

Wellington

Nelson

Christchurch - Tower Junction

Low Stock

Christchurch - Hornby

Christchurch - Papanui

Christchurch - Homebase

Queenstown

Dunedin

Logistics Centre

Auckland - Orewa

Auckland - Rosedale

Auckland - Westgate

Auckland - Takapuna

Auckland - Britomart

Auckland - East Tamaki

Auckland - St Lukes

Auckland - Penrose

Auckland - Mt Wellington

Pukekohe

Hamilton - Frankton

Hamilton - Rototuna

Te Awamutu

Cambridge

Tauranga - Fraser Cove

Mount Maunganui

Rotorua

Taupo

Napier

Palmerston North

Kapiti

Lower Hutt

New Plymouth

Wellington

Nelson

Christchurch - Tower Junction

Christchurch - Hornby

Christchurch - Papanui

Christchurch - Homebase

Queenstown

Dunedin

Logistics Centre

Auckland - Orewa

Auckland - Rosedale

Auckland - Westgate

Auckland - Takapuna

Auckland - Britomart

Auckland - East Tamaki

Auckland - St Lukes

Auckland - Penrose

Auckland - Mt Wellington

Pukekohe

Hamilton - Frankton

Hamilton - Rototuna

Te Awamutu

Cambridge

Tauranga - Fraser Cove

Mount Maunganui

Rotorua

Taupo

Napier

Palmerston North

Kapiti

Lower Hutt

New Plymouth

Wellington

Nelson

Christchurch - Tower Junction

Christchurch - Hornby

Christchurch - Papanui

Christchurch - Homebase

Queenstown

Dunedin

Logistics Centre

Auckland - Orewa

Auckland - Rosedale

Auckland - Westgate

Auckland - Takapuna

Auckland - Britomart

Auckland - East Tamaki

Auckland - St Lukes

Auckland - Penrose

Auckland - Mt Wellington

Pukekohe

Hamilton - Frankton

Hamilton - Rototuna

Te Awamutu

Cambridge

Tauranga - Fraser Cove

Mount Maunganui

Rotorua

Taupo

Napier

Palmerston North

Kapiti

Lower Hutt

New Plymouth

Wellington

Nelson

Christchurch - Tower Junction

Christchurch - Hornby

Christchurch - Papanui

Christchurch - Homebase

Queenstown

Dunedin

If you would like to view a bike shown as available in a warehouse, please call ahead or email us well in advance to ensure the bike you are wanting to view/purchase is built up.

Maintenance Packages

What is a service plan?

Maintenance Packages

What is a service plan?

Finance Options

12 Months Interest Free

Gem Visa / Gem CreditLine: 12 Months Interest Free:
Minimum purchase Amount $250. Minimum monthly repayments required. Credit and lending criteria and fees apply, including a Gem Visa $55 establishment fee and annual fees ($55 Gem Visa (charged $27.50 half yearly) / $55 Gem CreditLine (charged $27.50 half yearly)). Prevailing interest rate (currently Gem Visa 29.49% p.a./Gem CreditLine 29.95% p.a.) applies after any interest free term ends. Paying only the minimum monthly repayment of 3% of the outstanding monthly balance or $20 (whichever is more), will not be sufficient to repay the purchase amount(s) within the promotional period. Amount payable will be shown on your monthly statement. For cash advances, an interest rate of 29.95% p.a. and fees of ($2 Gem Visa/$6 Gem CreditLine) applies. Further information on rates and fees can be found at gemfinance.co.nz. Available on participating Gem Visa or Gem CreditLine credit cards only. New customers must apply and be approved for a Gem Visa credit card. Credit provided by Latitude Financial Services Limited.

12 Months No Payments, No Interest:
Minimum purchase Amount $250. Minimum monthly repayments required. 12 months interest free with no repayments during the stated period. Credit and lending criteria and fees apply, including a Gem Visa $55 establishment fee and annual fees ($55 Gem Visa (charged $27.50 half yearly) / $55 Gem CreditLine (charged $27.50 half yearly)). Prevailing interest rate (currently Gem Visa 29.49% p.a./Gem CreditLine 29.95% p.a.) applies after any interest free term ends. Paying only the minimum monthly repayment of 3% of the outstanding monthly balance or $20 (whichever is more), will not be sufficient to repay the purchase amount(s) within the promotional period. Amount payable will be shown on your monthly statement. For cash advances, an interest rate of 29.95% p.a. and fees of ($2 Gem Visa/$6 Gem CreditLine) applies. Further information on rates and fees can be found at gemfinance.co.nz. Available on participating Gem Visa or Gem CreditLine credit cards only. New customers must apply and be approved for a Gem Visa credit card. Credit provided by Latitude Financial Services Limited.

Q Mastercard / Q Card: No Payments and no Interest for 12 Months ("Payment Holiday") is available on Long Term Finance (LTF) for in-store & online purchases. Min Spend $250. Lending criteria, $50 annual Account Fee, fees, Ts&Cs apply. $55 Establishment Fee applies to your first LTF transaction, $35 Advance Fee applies to subsequent LTF transactions. Standard Interest Rate of 28.50% p.a. applies to outstanding balance at the end of LTF Interest Free Period. Rates and fees correct as at date of publication, subject to change. Columbus Financial Services Limited and Consumer Finance Limited reserve the right to amend, suspend or terminate the offer and these Ts&Cs at any time without notice. Mastercard and the circles design are registered trademarks of Mastercard International Incorporated.

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36 Months Interest Free

Gem Visa / Gem CreditLine: *36 months of equal interest free instalments with [Gem Visa/Gem CreditLine] as [an instalment plan advance (Gem Visa)/ a CreditLine Select advance (Gem CreditLine)]. Amount payable will be shown on your monthly statement. Minimum purchase $750. Credit and lending criteria and fees, including a Gem Visa $55 establishment fee and annual fees ($55 Gem Visa (charged $27.50 half yearly) / $55 Gem CreditLine (charged $27.50 half yearly)). Prevailing interest rate (currently Gem Visa 29.49% p.a./ Gem CreditLine 29.95%p.a.) applies after any interest free term ends. For cash advances, an interest rate of 29.95% p.a. and fees of ($2 Gem Visa/$6 Gem CreditLine) applies. Further information on rates and fees can be found at gemfinance.co.nz. Available on participating Gem Visa or Gem CreditLine credit cards only. New customers must apply and be approved for a Gem Visa credit card. Credit provided by Latitude Financial Services Limited.

**36 Months Interest Free with [Gem Visa/Gem CreditLine] as [an instalment plan advance (Gem Visa)/ a CreditLine Select advance (Gem CreditLine)]. Credit and lending criteria and fees apply, including a Gem Visa $55 establishment fee and annual fees ($55 Gem Visa (charged $27.50 half yearly) / $55 Gem CreditLine (charged $27.50 half yearly)). Minimum purchase $750. Prevailing interest rate (currently Gem Visa 29.49% p.a./Gem CreditLine 29.95% p.a.) applies after any interest free term ends. Paying only the minimum monthly repayment of 3% of the outstanding monthly balance or $20 (whichever is more), will not be sufficient to repay the purchase amount(s) within the promotional period. Amount payable will be shown on your monthly statement. For cash advances, an interest rate of 29.95% p.a. and fees of ($2 Gem Visa/$6 Gem CreditLine) applies. Further information on rates and fees can be found at gemfinance.co.nz. Available on participating Gem Visa or Gem CreditLine credit cards only. New customers must apply and be approved for a Gem Visa credit card. Credit provided by Latitude Financial Services Limited.

Q Mastercard / Q Card: *36 months interest free is available on Long Term Finance (LTF) for in-store & online purchases during specific promotional periods. Min Spend $250. Lending criteria, $50 annual Account Fee, fees, Ts&Cs apply. $55 Establishment Fee applies to your first LTF transaction, $35 Advance Fee applies to subsequent LTF transactions. Min payments of 3% of the monthly closing balance or $10 (whichever is greater) are required throughout interest free period. Paying only the minimum monthly payments will not fully repay the loan before the end of the interest free period. Standard Interest Rate of 28.50% p.a. applies to outstanding balance at the end of LTF Interest Free Period. Rates and fees subject to change. Columbus Financial Services Limited and Consumer Finance Limited reserve the right to amend, suspend or terminate the offer and these Ts&Cs at any time without notice.

Learn More
See all payment options

Customise your ride

Add fenders, a basket or bell for extra versatility, whether you're visiting friends and family, exploring or scouting your neig

Ever popular

The Electra Townie 7D remains one of the best-selling bikes in America

Ride in comfort

Flat Foot Technology puts you in an upright riding position for comfort and control

Smooth passage

The Shimano Revo twist shifter, shock-absorbent saddle and Big Apple tyres result in a smooth, sweet ride


The Electra Townie 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. The patented Flat Foot Technology frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control.

It's right for you if...

You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With the patented Flat Foot Technology, you’ll experience the comfort and control of the unique frame geometry. 

The tech you get

The Shimano Revo twist shifter provides a smooth transition through seven gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Schwalbe Big Apple 26" tyres roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.

The final word

The Townie 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colours to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.


Why you'll love it

  • Schwalbe Big Apple 26" tyres with a puncture-resistant casing roll smooth and stable over most surfaces
  • Linear-pull brakes help control your roll with easy stopping
  • Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle
  • Enjoy as-is, or personalise your ride with Electra accessories and make it your own with fenders, a basket or bell
****NOTE: This bike is available for purchase online, but must be picked up from an approved store.

SPECIFICATIONS

frame Townie 6061-T6 aluminium w/ patented Flat Foot Technology
fork High-tensile steel unicrown, straight/tapered leg
front hub Alloy low flange 32h w/ QR
rear hub Alloy low flange 32h w/ QR
rims Double-wall alloy 24" / 26" × 32h painted w/ machined sidewalls (select models)
tyres 26" - Electra Custom 26" x 2.00" w/ Reflective Stripe
shifters Shimano Revo 7-speed twist w/ optical gear display
front derailleur N/A
rear derailleur Shimano Tourney TX-35 7-speed
crank Forged alloy 170mm w/ steel 44t chainring/double chainguards
bottom bracket Sealed cartridge 68mm/118mm
cassette Shimano 7-speed 14-34t
chain KMC Z7 nickel plated
pedals Resin platform w/ non-slip tread
saddle Ergonomic w/ shock-absorbing elastomers
seatpost Alloy 27.2mm x 400mm
handlebar Alloy custom bend 25.9" width/4" rise
grips Electra hand-stitched
stem Forged alloy 25.4mm quill, 80 mm extension
head set 1 1/8" steel threaded, semi-integrated
brake set Front/rear - cold-forged alloy linear-pull
extras Internal cable routing, alloy kickstand, stainless steel and anti-rust hardware
weight 14.97kg / 33lbs

SPECIFICATIONS

Ride Style Urban
Fork Material Steel
Frame Material Alloy
Groupset Brand Shimano
Groupset Model Tourney
Pedals Included Yes
FRAME Townie 6061-T6 aluminium w/ patented Flat Foot Technology
Fork High-tensile steel unicrown, straight/tapered leg
FRONT HUB Alloy low flange 32h w/ QR
REAR HUB Alloy low flange 32h w/ QR
RIMS Double-wall alloy 24" / 26" × 32h painted w/ machined sidewalls (select models)
TYRES 26" - Electra Custom 26" x 2.00" w/ Reflective Stripe
Shifters Shimano Revo 7-speed twist w/ optical gear display
Front Derailleur N/A
Rear Derailleur Shimano Tourney TX-35 7-speed
CRANK Forged alloy 170mm w/ steel 44t chainring/double chainguards
Bottom Bracket Sealed cartridge 68mm/118mm
Cassette Shimano 7-speed 14-34t
Chain KMC Z7 nickel plated
PEDALS Resin platform w/ non-slip tread
Saddle Ergonomic w/ shock-absorbing elastomers
Seatpost Alloy 27.2mm x 400mm
Handlebar Alloy custom bend 25.9" width/4" rise
GRIPS Electra hand-stitched
Stem Forged alloy 25.4mm quill, 80 mm extension
Head Set 1 1/8" steel threaded, semi-integrated
BRAKE SET Front/rear - cold-forged alloy linear-pull
EXTRAS Internal cable routing, alloy kickstand, stainless steel and anti-rust hardware
Weight 14.97kg / 33lbs
Customise your ride Add fenders, a basket or bell for extra versatility, whether you're visiting friends and family, exploring or scouting your neig
Ever popular The Electra Townie 7D remains one of the best-selling bikes in America
Ride in comfort Flat Foot Technology puts you in an upright riding position for comfort and control
Smooth passage The Shimano Revo twist shifter, shock-absorbent saddle and Big Apple tyres result in a smooth, sweet ride
Fork Brand Fox
Brake Type Rim Brake
Shifting Type Mechanical
Drivetrain Gearing 1 x 7

EVO HOME DELIVERY

Ordering a bike from Evo? If you choose the option Evo Home Delivery at the checkout your order will be personally delivered to you, by an Evo Crew Member, who will also be able to answer any questions you have about your new bike. If you choose Evo Delivery your bike will be delivered completely built, tuned and ready to ride! We are also able to offer Evo Home Delivery on previously restricted brands such as Giant & Trek!

Our home delivery charge is only $30 for 15km and $1 per km after that.

Traditional Courier vs Evo Home Delivery

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CLICK & COLLECT FROM AN EVO SHOWROOM

Free for all orders over $99. Orders under $99 a $6.99 flat shipping & handling fee applies. Order and pay online and collect everything from one of our showrooms. Just select which store you would like to collect from at checkout. Find out more about Click & Collect here.

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* All specifications listed are subject to change without notice. Please note that our specifications may be impacted by manufacturer component substitution changes caused by high global demand for bikes and resulting supply chain issues in the bike industry. We recommend confirming the specifications with your local Evo Cycles showroom if you have any questions.

Bike Weight: Many brands strive to list the lowest possible weight, but in reality weight can vary based on frame size, finish, hardware and accessories. The most accurate way to determine any bike's weight is to have your local showroom weigh it for you.

Bike Size

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